It always feels a bit cheesy to call it the biggest Big Game ever… but that’s genuinely the aim every single year: be bigger, better, and bolder than the last.
This season, we delivered.
Our biggest campaign yet — more creative assets, more promotional and marketing materials, more social content, and more stadium branding than ever before.
There were countless highlights, but one that really stood out was designing the internal tunnel and watching Danny Care run through that artwork on TNT coverage before setting off the pyrotechnics. Was absolute class and gave me goosebumps (and hoping I wasn’t the only one).
Big Game is what it is because of so many talented, dedicated people working tirelessly behind the scenes. I’m incredibly grateful to be part of it all — including the 1,500+ files and five months of work that led to this one unforgettable day.
Big Game 17. You were something special.
This season, we delivered.
Our biggest campaign yet — more creative assets, more promotional and marketing materials, more social content, and more stadium branding than ever before.
There were countless highlights, but one that really stood out was designing the internal tunnel and watching Danny Care run through that artwork on TNT coverage before setting off the pyrotechnics. Was absolute class and gave me goosebumps (and hoping I wasn’t the only one).
Big Game is what it is because of so many talented, dedicated people working tirelessly behind the scenes. I’m incredibly grateful to be part of it all — including the 1,500+ files and five months of work that led to this one unforgettable day.
Big Game 17. You were something special.
CLIENT: HARLEQUINS
DATE: SEP - DEC 2025
SERVICES: EVENT BRANDING / DESIGN / ILLUSTRATION / OOH / MOTION / MARKETING
